Case studies on product launches that worked; 2020 innovation and distribution trends in Australia

Julie joined the Bendigo and Adelaide Bank Group in 2007 as Head of Structure Products and took over as Head of Wealth Finance Products in September 2008. Prior to joining the Group, Julie held various roles during 10 years with Commonwealth Bank. These roles included Head of Structured Equity Products (distributing Investment product through CommSec and the private bank), Senior Executive Business Planning reporting to the then CEO David Murray and Executive Market Risk Policy. Prior to Commonwealth Bank Julie managed operations for an Australian commodity trading adviser (CTA) and worked in Sydney and Hong Kong for Bank of America. Julie has a post graduate diploma in mathematics and finance, is currently undertaking a Juris Doctor and is due to complete level 3 of the Chartered Financial Analyst program in June 2011.